Third picture car in the future Discovering who’s right (each company doubtless has iron-cast research to justify its point of view) will be fascinating.
The future of car design
Other trends? Big-engined cars are obviously in trouble, now that fuel efficiency is all. That threatens formerly bulletproof premium cars.
Buyers have traditionally used their BMW purchase to justify an extra-performance engine with accompanying trimmings. BMW does perfectly good ‘cooking’ engines, of course, but it’s the pizzazz that earns them the money. If they start making a higher proportion of ordinary cars, as they surely will, the bottom line is bound to suffer.
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